Celebrated Omani designer Ibtesam Al Ansari has officially relocated her 3,000 SQFT luxury atelier to Business Tower 1— anchoring her eponymous label in one of Muscat’s most forward-looking addresses for creativity, commerce, and culture. Known for her exquisite craftsmanship, regal silhouettes, and a design language that pays homage to Oman’s rich heritage while embracing contemporary femininity, the move signals a bold new chapter for the designer and the city’s evolving fashion landscape.

The relocation places her atelier at the intersection of luxury and innovation — alongside other premium brands and pioneering businesses that call Muscat Hills home. From private fittings and seasonal trunk shows to exclusive capsule launches, the new space will offer an elevated client experience within a refined architectural setting.

For Business Tower 1, Ibtesam’s arrival is more than just a tenant milestone. It’s a statement of intent — positioning the tower not just as a business address, but as a dynamic ecosystem where style and substance converge. As the tower continues to attract a mix of global names and regional trailblazers, it is fast becoming a nucleus for those shaping Oman’s creative and commercial future.

The fashion house’s move also reflects TMDC’s larger vision for Muscat Hills — a mixed-use destination that blends curated retail, fine dining, and a cultural rhythm that speaks to the city’s modern soul.

With Ibtesam Al Ansari’s atelier now part of the fabric of Business Tower 1, elegance officially has a new address.